10 Magical Tips To Attract More Business

Every One wants to increase his business with the help of latest marketing techniques . As we often says Inbound Marketing is one of the most effective technique to increase business through website . You may get magical results for your business by following some very important Tips Of inbound Marketing 

 10 Magical Tips Of Inbound  Marketing to Drive Leads To your Website 


• Make sure your website has the right messaging so that visitors may be confident that they are at         right place .

• Add visual calls-to-action to your site. Call To Actions are the tools to prompt  the visitors to               perform various activities on your website . CTA engage visitors with your website .

• Add offers to your website that appeal to visitors and leads in all stages of the funnel.

• Start blogging, and strive for a frequency of three to four times a week. Use right and easy to               understand Language .

• Share your blog content on various social media platforms .

• Share educational content with relevant Social Media  Groups.

• Create dedicated, conversion-optimized landing pages. Do not use old pattern , boring landing             pages .

• Nurture leads with campaigns that bring them further down the funnel.

• Share educational content on sites your target audience frequents.

• Track and test all of your activities so you can get a more accurate idea of what's working and             what is not . On the basis of this analysis you may make your campaign more effective  and                 impressive ..

Excellent Marketing Techniques For New Business

Excellent Marketing Techniques For New Business

When you start new business you need to know the latest marketing techniques that can help in establishing your business at very reasonable cost . In the present digital age , the marketing techniques should also be digital .  Remember that there may be many competitors who have been spending a lot on marketing , and probably you may not beat them on the level of marketing budget . But if you use the following marketing techniques wisely , you can certainly establish your brand in a very short span of time and at comparatively low cost

Inbound Marketing :

One of the best technique Of promotion of your business . Because Inbound marketing helps the person to reach to your website again and again . Inbound marketing also helps to make your website to be shared on various social media platform . And in the present age of social media boom it may become a very effective tool to promote your business across the glob . Inbound marketing is going to become the biggest tool for the promotion of any business because a good inbound marketing executive follow the norms and standards of Google and other search engines and it become useful for your website promotion .

Facebook Marketing :

 With the presence of billions of persons worldwide , Facebook has become the hub for promoting your business and content through your website . A well managed business page on facebook may be very useful for your business but it should be remembered that this business page should be in proper coordination with your website . Facebook also provides paid marketing platform for the promotion of your business and website .

Twitter Marketing :

It is also very popular mean of marketing in the corporate world .  Wise use of Twitter can provide an elite look to your business because it is assumed that twitter has its reach to comparatively serious persons . Some times a single short tweet can have a very positive effect for your product and services .

Whatsapp Marketing :

It has become a new platform for the marketing of your business because Whatsapp provides you an access to the millions of users .  By creating effective images and impressive messages you may promote your business in the right direction .  By creating effective groups you may send your message in one shot .

E Mail Marketing :

 Despite of many new techniques , E mail Marketing is still a very effective method of marketing . With an effective  E mail marketing strategy , you may attract many new customers  regularly . But you have to take care of certain norms that is necessary in E mail marketing  otherwise your e mails may be considered as spamming . E mail marketing techniques helps in providing detailed information about your business .  managing effective groups , careful use of images and text can make your E mail marketing campaigns very impressive and result oriented .  You should also track the records of E mails that are being opened by the receivers so that you may decide that which E mail is more effective that that of other  E mail.

Google Plus Marketing :

Google Plus is a social media platform of google so it can play a key role in promoting your business . Like facebook you should also create your business page on Google Plus so that sharing the content on your website may be easy among the google plus users .

Adword :

It is a pay per click marketing technique . If you want to put your website on the first page of google search , you may use google adword .  But selection of keyword related to your business should be very wise because Most of the  users on internet search with the help of keywords , so if your adword campaign has the relevant keywords then you may put your business on the first page of google . It is also called SEM .

Social Media Optimization :

In the present digital Age you should keep your website properly optimized for the social media . Because Social media has the power of billions of users and such users are your potential customers . So if you have  such content on your website that has the capacity to impress the users then your business will have an extra advantage . But remember that social media optimization should be done with a planned strategy  and focused campaign otherwise you will not get desired result . Timing of promotion , content of promotion and method or promotion are the three key points that should be remembered while you are optimizing your website for the Social Media .  All of theses key terms should be in compatible forms for the success of your business . 

Posted By 

R K Srivastava

Revant Web Solutions

9871887235 , 7503872537 

rk.srivastava11@gmail.com

www.revantwebsolutions.com

Search Engine Optimization By Revant Web Solutions

                                                         

                                          SEO Services By Revant

SEO is the core feature of any internet based services . Because without SEO your website may not be visible to the search engines. And if search engines are unable to find your site how the customers will find you ? So Revant Web Solutions provides you a large variety of SEO Services  so that your website may be visible to the right person at the right time . SEO services have a very vast scope and revant web solutions have integrated all these factors  into very convenient packages so that you may get the best seo services at affordable prize .

We offers every aspect of SEO services like Online optimization services , offline optimization services , Link building , SMO and SEM etc .

On Page Optimization This consists of placing your most important keywords within the content elements of your actual pages. These on-page elements include Headlines, Sub-headlines, Body Content, Image Tags, and Links. Often times on-page SEO is referred to as “keyword density.”

While it’s important to include your keyword as many times as necessary within a page, you don't want to go overboard with it either.

Off Page Optimization After various updates of google algorithms now the importance of off page optimization has become very much important . This is basically related to Link building . Because google and other search engine recognize the links related to any website as a positive sign for that website . But links should be relevant and natural . Revant Web solution provides this link buiding services to their clients at very affordable cost .

SMO   Social media has become the very much powerful  medium of these days . Now no one can avoid the power of social media . This medium may turn the face of your business if it is used wisely . Even in the today world most of us do not understand the positive power of social media . Therefore Revant Web Solution provides this services to you to boost your business .

SEM  With the increasing use of internet the importance of Search engine marketing (SEM) is rapidly increasing . SEM is the tools and techniques of various internet based marketing strategies that is applied for the development of your business . We are pioneer in the field of SEM and ensures you the best SEM services .-

By – R K Srivastava

Director – Digital Marketing

Revant Web Solutions

www.revantwebsolutions.com

7503872537 , 9871887235

rk.srivastva11@gmail.com , rk@revantwebsolutions.com

Features Of The Website that may compel any person to become your customers

According To Many Surveys Now More Than 70% Customers Prefer To Visit Website Before Actually visiting to your workplace –

And this trend is increasing day by day

And You Know – It is a very positive trend for all those persons who have limited resources but very high ambition –

Yes You can establish a big business with the help of a professional website.

You Only want to know the features that should be included in your website –

Features Of The Website that may compel any person to become your customers –

Straight Forward and genuine Content  -

Content must describe the exact features of the product/services provided by you .

Easy Navigation – The navigation must be easy i.e. visitor may be in the position to easily access  every page of your website .

New Tech  Friendly –

Now internet services are available at phone , tab etc . So your website should be compatible to be opened at such devices .

A Good Landing Page - 

Your Website should have  good landing page . A landing page is the webpage of your website where you want to collect the information from your potential customers .  You should include latest technology at the landing page so that you may collect more and more beneficial information from your potential customers .

Attractive Call To Action –

 CTA is the triggering point that motivate your potential customers to click at the desired places at your website . CTA  should be designed in a  manner that may provide some value to your potential customer .

Highly Optimized –

Website is of no worth if it is not properly optimized . A properly optimized website is one that is available to the right person at the right place and at right time . Such optimization is done with the help of various tools of Digital Marketing . Tools of Digital marketing are SEO , Inbound Marketing , Google Adwords etc.

So Make sure that your website has all the features mentioned above and Make your dreams true .

By – R K Srivastava

Director – Digital Marketing

Revant Web Solutions

www.revantwebsolutions.com

7503872537 , 9871887235

rk.srivastva11@gmail.com , rk@revantwebsolutions.com

Increase your business through website

Important Tips

To increase your business through website

In this article you will learn how you can establish your new business or increase your existing business with the help of a good & optimized website .

 Yes , It is true that in present time of Internet Boom , No business can be properly established  without the help of a good website . A Good and properly optimized Website can work like a life line of any business . A well structured website can provide your business more and more customers .

But Most Of the person do not know , what are the key features of a good website . So Today I am Going to discuss some key points that should be keep in mind while you are planning for your website .

·        Goal : First Of all you have to decide a crystal clear goal , that you want to achieve through your website .   Every Business owner want to generate extra business through his website . But what should the way to increase business  ?  It may be increasing phone calls through your website or increasing number of mail through your website or some other way of increasing business .  Start with one and focus on it properly .  It’s important to set goals but at the same time you have to establish a system to measure the effectiveness of the way that you have select to achieve your goal . Overall structure of your website depends on the goal of our website and business  

·        The title  tag.  Title tag is very important to make your website SEO friendly . If you look at the very top of your browser window , you will see the title tag of that particular page of your website . Now see  Does it describe the page you’re looking at? If your answer is yes , it means your webpage has correct title tag and if your answer is No , it means you need to think about the correct title tag for every page of your website . Some other things that should be remembered  while deciding title tag for example  Is it a unique description? Does it contain the keywords you want people to associate with that page of your website? If you’re a local business, does it contain your key local search keywords?  So Please check the title tag of your website .

·        Most Important Thing – Content On Your Website  Content on your website should be unique , useful , easy to understand and original .  You should remember that no one want to visit a website that does not provide them any value and knowledge .So you should provide such content on your website that is helpful for the people . Content need to be regularly updated . It is well know that ‘content is king ’ . But you should remember that it is not a one time work . Content updation is a regular process and you may take services of any professional content writer in case you are unable to update  content  on your website .

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·         Tracking And  Analysis  of performance of your website . If you want to improve the performance of your website , you should make sure that you have attached proper tracking and analysis system with your website . Because in absence of effective tracking system you will be unable to know the strength and weaknesses of your website . To make proper strategy you to increase your business you should have exact idea about number of visitors on your website , average time that a visitor is spending on your website , the location from where the visitors are coming from , comparison between these data from your old data . So ask your website service provider to equip a good tracking and analysis system with your website .

·         Directory Listing .  To increase the visibility of your website you need to register your website with good local directories . There are many local directories that may be very helpful to increase visitors to your website . But be aware about blacklisted directories and do not register your website in these blacklisted directories . Directory listing is a good way for link building .

·         Check out your competition. A good business man is one who always keep a close eye on its competitors . So you should regularly visit the website of your competitors to know the keywords , content , strategy and strength of your competitors so that you may update your website if  needed . There are professional companies that may help you in analyzing your competitors website .

·         Improve Deficiencies : If you find  any deficiencies in your website please admit it and try to remove that deficiencies . If you are unable to do it yourself you make take professional services from your website service provider . Because if you are not ready to improve the problems from your website you will  never get good result  . So you should ready to spend some time and money if you really want to improve the performance of your website . And I want to ensure you that you will certainly get the more return in comparison to cost incurred on your website .

·         Start blogging. Blogging is a very good practice to gain more business through your website .  .So you should regularly write blog about  the products and service that you are trying to sell through your website . Try to educate the people about your product and services . People actually want to know the latest trends and techniques of the industry . So start blogging and see the result .

·         Social Media :  Social Media like FB , Twitter etc has become a very effective tool to promote your business . So make sure that your website is attached with these social media platform . But you should keep a clear thing in the mind that the presence of your website on these social media platform should be strictly professional otherwise the image of your brand may be negatively affected . If the size of your business is large than you  may hire a professional social media executive that will be responsible to keep your website present on all social media platforms .

·        Digital Marketing . If you are taking the help of various digital marketing techniques like , SEO , SEM , E mail Marketing  etc , you will certainly get the best result from your website . Because the techniques of Digital marketing make it sure that your business and website should be present to right person at right time while they are searching the products and services on the internet . Therefore make sure to have some budget for using digital marketing services . The increasing use of digital marketing techniques by various industries in the recent time has make  it clear that the present  time will is the  time of digital marketing and you can’t avoid it . Digital marketing has become the key to generate business through website .

By – R K Srivastava

Director – Digital Marketing

Revant Web Solutions

www.revantwebsolutions.com

7503872537 , 9871887235

Rk.srivastva11@gmail.com , rk@revantwebsolutions.com

Search Engine Optimization (SEO) For Effective Website

Search Engine Optimization (SEO) is the core feature of any internet based services . Because without SEO your website may not be visible to the search engines. And if search engines are unable to find your site how the customers will find you ? Therefore you need to manage effective SEO for your website . This is the effective SEO service that ensures that your website may be visible to the right person at the right time .

There are thousands of person who complain that they are not getting any benefit from their website . But I want to tell them that without proper SEO they can’t get full utilization from their website . No doubt that website has become the most effective tool for attracting new customers and clients online but at the same time you should ensure that your website should be  fully optimized . You can understand it with an example – there may be many marketing professional in any organization but all of them are not equally competent . Only that marketing professional , who have the proper knowledge and sound understanding of marketing techniques , will get the best result . Just like this only having a website is not sufficient but it should be properly optimized . And this optimization is done with the help of various SEO techniques . Here you should know the fact that SEO may be considered as an part of Digital marketing .  

You should take care of  every aspect of SEO services like Online optimization services , offline optimization services , Link building , Social Media Optimization (SMO)  and Search Engine Marketing (SEM)  etc .

On Page Optimization This consists of placing your most important keywords within the content elements of your actual pages. These on-page elements include Headlines, Sub-headlines, Body Content, Image Tags, and Links. Often times on-page SEO is referred to as “keyword density.”

While it’s important to include your keyword as many times as necessary within a page, you don't want to go overboard with it either.

Off Page Optimization After various updates of google algorithms now the importance of off page optimization has become very much important . This is basically related to Link building . Because google and other search engine recognize the links related to any website as a positive sign for that website . But links should be relevant and natural .If your website has non natural link , it may negatively affect the performance of your website .So be careful while doing link building for your website .  

SMO   Social media has become a very  powerful  medium of  website promotion  these days . Now no one can avoid the power of social media . You have also seen the power of social media in the Indian Lok Sabha Election of 2014 . This medium may turn the face of your business if it is used wisely . But It is very strange that  most of us do not understand the positive power of social media even in the present time of boom of social media  . Therefore It is necessary to use this SMO tool for the growth of your business .

SEM  With the increasing use of internet the importance of Search engine marketing (SEM) is rapidly increasing . Because we use the search engine for searching anything on the internet .So it is the search engines like Google, Bing etc. who put the right things before the internet users. And if you are using SEM , Your website will be presented by the search engines  before the internet users at the right time and right place . SEM is the tools and techniques of various internet based marketing strategies that is applied for the development of your business .

By R.K. Srivastava

Director – Digital Marketing

Revant Web Solutions

www.revantwebsolutions.com

7503872537 

Digital Marketing - Your Business Can't Avoid It

Digital marketing  is marketing  that makes use of electronic devices  such as personal computers , Smart Phones , Cell Phones and tablets   etc. to engage with potential customers . Digital marketing applies technologies or platforms such as websites, e-mail, apps and social media .

As per many survey conducted from 2011 to 2014 Digital marketing is going to  become the most important  method of marketing  . This fact is also evident from the fact that the demand of digital marketing professionals  is growing very rapidly and companies are now hiring digital marketing  professionals to implement digital marketing strategies for their companies . Such digital marketing professionals who have the perfect knowledge of different digital marketing techniques are getting high remuneration from their employers  .

 Digital marketing is a term that is gaining popularity day by day and within a very short span of time this term has become the core of marketing strategy of thousands of companies . So question arise what is the reason of so much popularity of the term digital marketing ?

If we look behind ,  this term was first used in the 1990s. Afterwards  digital marketing became an effective way to create a relationship with the consumer for the growth of business . 

As per wikipedia Digital marketing is often referred to as 'online marketing' or 'internet marketing'. The term 'digital marketing' has grown in popularity over time, particularly in certain countries. In the USA 'online marketing' is still prevalent, but in the UK and worldwide, 'digital marketing' has become the most common term, especially after the year 2013 .

So we see that this term is not very old and the importance of this term is increasing due to the fact that our life is becoming more and more dependent on the use of internet . Now most of the persons use internet services to find the products and services of their use . Google and many other search engines has become the part of our life and we can not even imagine our life without internet . So it has become mandatory for every organization  to keep itself present on the internet at the right time and with right information . . If companies are present on the internet in proper way , only then they will be able to sell their products and services  and this can be done only by the use of different techniques of digital marketing . This is the reason of growing importance of digital marketing . The old techniques of traditional marketing  do not have the capabilities to fulfill the demand of the present challenging marketing world.  Therefore we see that the focus of various organization is now on digital marketing in place of traditional marketing . 

Digital marketing is a vast area and includes within its sphere various tools and techniques .  Some important component of digital marketing is –

Search Engine Optimization popularly known as SEO , Social Media Optimization (SMO) , Content Marketing , Search Engine Marketing ,  Inbound Marketing  etc .

With the use of all the above techniques Digital Marketers make it sure that all the information required by the potential customers are available to them when they needed it .

But One should always remember that digital marketing is a continuous process and if you have a systematic and continuous strategy of digital marketing you will certainly began to gain the results of digital marketing within some time after starting its implementation . The various research showed that the companies having proper strategy of digital marketing are gaining more share of business in compare to those companies that are still relying on the traditional marketing techniques . So be aware and identify the demand of time and start using the techniques of digital marketing from today .